UGC Wingman

1

A quick check-in

How confident are you about making your next piece of UGC content right now?

2

Your creator voice

A few quick questions about how you naturally communicate — we'll use this to write in your voice, not a generic one.

Go with your gut — pick whichever is more you.

These answers aren't saved anywhere. They're only used right now, in this session, to shape what we write for you.

Your friends hear you talk about a product you love. Which would they say you are?

Big energypeople can hear the excitement in your voice Low-keycalm, like you're letting them in on something

How do you open when you tell someone about it?

With a moment"so last Tuesday I almost gave up on this…" With the point"this fixed my problem in two days."

How much have you filmed yourself so far?

Neverthis would be my first time A few timesstill finding my vibe PlentyI know what works for me

Which comment about your video would bother you MOST?

"That felt like a sales pitch." "I couldn't tell if they actually liked it." "That was way too long." "They were trying too hard."

Optional: type one or two sentences like you'd text your best friend about a product you love. Typos and all.

3

Tell me about the product or service you want to create content for

Brand, product name, or URL

Content type

Testimonial Share your personal experience with the product "I've tried so many of these and this is the first one that actually stuck." Demo Show the product in action "Watch what happens when I [does the thing] — I didn't expect that." Problem-Solution Frame a pain point the product solves "I used to [deal with pain point] every single day until I found this."

Goal

Portfolio building Create content to showcase your skills and attract brands Brand pitching Create content tied to a specific brand outreach Self-promotion Showcase your personality, niche, or expertise

Research depth

Quick Uses Claude's knowledge, no web search (~5 sec) Deep Dive Searches the web for current data (~20 sec)

4

Brand research

Here's what we found about this brand. Edit anything that doesn't look right, then pick your angle.

Target Customer

Age range

Spending power

Key demographics

Core pain point

Core desire

Brand Tone & Vibe

Communication style

Content style

Current feel

Marketing Gap Analysis

What they're currently doing

What they're NOT doing

This research is based on publicly available information. You may know this brand better than any AI does — edit anything that doesn't match what you've seen.

Choose your angle

Each angle targets a gap in their current marketing. Pick the one that fits you best.

5

Pick your hook

Click a hook to select it. Edit it below to make it feel like you, then confirm.

6

Your script

Each section is editable — reword anything that doesn't feel like you before you film.

Want it shorter or longer?

7

Your shot list

A practical plan for your shoot. Edit any row to fit your setup.

8

For creators who've never filmed a UGC video. Wingman turns "I have no idea what to film" into a ready-to-film plan in about 6 minutes.